The 🔑 to Contracting in the Digital Age
"All you have to do is sign on the digital dotted line..."
Even before COVID-19, business owners and sales professionals alike have had to adapt to decision-makers spending more and more time out of the office. This time away has kept them far from the system that typically supports all that goes into the almighty signature.Â
With the fax machines in a distant zip code, how will you continue to drive business?Â
Electronic Signature Applications (ESA) have come a long way since Adobe, and the best solutions will be nothing short of transformative for your business. Here’s how a tool like DocuSign can help you business garner signatures on the go:Â
Gain Actionable VisibilityÂ
Nothing is more stressful than waiting on an agreement to be signed. Even if you have a verbal commitment, you know nothing is final without the signature on the line that is dotted (Glengarry Glen Ross, anyone?).Â
Tools like, DocuSign, will give you insights into the activity around the document. Reference points, like who is viewing the contract and for how long, will help you tailor the best way to follow up with VALUE.Â
Reduce Sticking Points
Few things in this world are as frustrating as losing sight of the contracting path. The contracting path refers to the key steps along the purchasing journey. While the given path changes depending on the agreement, both parties should be mutually aware of the next steps.Â
ESA’s empower your team and your counterparts to remain on task regardless of location. Most solutions now will provide a tremendous experience regardless of what device is being used, and since most people have a smartphone, tablet, or laptop on them at all times, you can keep that agreement from falling into the abyss.Â
Follow-Through
Organization and speed are two of the most valued qualities in business. These characteristics become hyper-relevant in the contracting phase, especially for new relationships.Â
Shocker, but the best way to get someone to trust you is to actually follow through. If you said you would get them the redline by Tuesday, get it to them by Tuesday. While the intention is always there, the real challenges posed by today’s decentralized workforce have made it more difficult to deliver.Â
This type of tool delivers your customers ease, which, at the end of the day, makes your job easier. For more tips on running your business in the digital age, Subscribe to the Crucial Clickbait newsletter.
About GCC Group
We provide small and medium sized businesses the tools they need to stay relevant in today’s digital economy. As more Americans turn to the internet to shop and socialize, your business needs to have the digital footprint and infrastructure necessary to meet your customers where they are. Visit our website for more information.