If a picture is worth a thousand words, video is worth even more. That’s why when you enter a staff or client meeting on Zoom, you need to be sure that the small rectangle of video is a positive reflection of your professional self.
Last week we taught you how to apply a Zoom background, but this week we will be sharing 3 ways to make your actual office shine on camera.
Cleanliness
A messy office has never made a good first impression. That is why you should tidy up your office before beginning a remote meeting. Throw out your dying plant, put away any used coffee cups, and declutter your space.
Lighting
In your office, be sure that you have a source of light in front of your face. You don’t need a professional lighting setup — Just a lamp or window so that your head and shoulders show up clearly on camera. Avoid placing any sources of light behind your camera — that would make your face look fuzzy and dark.
Personality
During quarantine we've been able to see the bookshelves of many celebrities. Take inspiration from them by showing off your book collection in your camera-ready office — just omit your copy of Fifty Shades of Grey.
Overall, you’ll want a clean, simple background. If you don’t have a bookshelf handy, try a neutral wall with a simple painting behind your head. The focus should be on you rather than your Gronkowski bobble-head.
That small rectangle of video is your chance to make a good impression on your clients or teammates. Make the most of it. For more tips on running your business in the digital age, Subscribe to the Crucial Clickbait newsletter.
About GCC Group
We provide businesses the tools they need to stay relevant in today’s digital economy. As more Americans turn to the internet to shop and socialize, your business needs to have the digital footprint and infrastructure necessary to meet your customers where they are. Visit our website for more information.
And for a bit of distraction → What Do Famous People’s Bookshelves Reveal? Via The New York Times